harishb1407/crm-using-ai-ml
Transforming CRM using AI/ML
This project helps CRM managers and marketing analysts better understand their customers and predict future behavior. It takes customer demographic and interaction data, along with customer reviews, to group customers into segments, predict who might leave, and gauge customer sentiment. The output provides insights to tailor marketing efforts and improve customer retention strategies.
No commits in the last 6 months.
Use this if you manage customer relationships and need to identify valuable customer segments, predict churn risk, and understand customer feedback from text reviews.
Not ideal if your primary goal is real-time customer interaction management or you lack existing customer demographic/interaction data and customer review text.
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Last pushed
May 31, 2022
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